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Club Hub Event Tickets 2024

The Event of the Year for Children’s Activity Providers in the UK.

A full day of workshops, networking, speakers and awards. Supporting your personal and professional development.

Saturday 11th May 2024 – 9:45am to 6pm

Macdonald Burlington Hotel, Burlington Arcade, 126 New St, Birmingham B2 4JQ.

Please check out our Club Hub Event 2023 video clip below.


What do people say?

“We thoroughly enjoyed our first Club Hub UK event in Birmingham. Tessa and her team were the most amazing hosts before, during and after the event. Thank you for your outstanding hospitality at your amazing event.We look forward to next year!” – Pamela, Mula Cake Kids Club

“What a fabulous event as always. I love attending Club Hub as it always such a friendly and supportive environment. Speakers are interesting and inspiring and all attendees are there for each other. It is a great networking opportunity and a safe space to ask questions about your children’s activity business from others in the same position as you. Thank you Tessa and team for all your hard work throughout the year. See you next time!” – Anna, Caterpillar Music Newark

“Tessa absolutely smashed it yet again with a phenomenal Club hub event. I highly recommend all children’s activity providers to attend. I’ve made some of my best business friends at these events.” – Jenni, Daisy First Aid

Here is our schedule for the day:

Doors will open at 9.45am, the first session is at 10.30. Tea, coffee and pastries on arrival. A free cloakroom is available. The event will finish at approximately 5:15pm and close by 6pm. 

  • 0945-1030 Arrival/networking
  • 1030-1100 Welcome and Ice breaker
  • 1105-1145 Workshop 1
  • 1145 Break
  • 1200-1315 Keynote Presentation/Q&A
  • 1315-1400 Lunch
  • 1405-1445 Workshop 2
  • 1450-1530 Workshop 3
  • 1530  Break
  • 1545 Awards Ceremony
  • 1715 Closing Words
  • Drinks Reception

What is included in my Club Hub event ticket purchase?

  • Food and Drink Included
  • Expert advice from inspirational business speakers in the children’s activities industry
  • Helping you grow your children’s activity business through various workshops
  • Networking opportunities with hundreds of people in similar industries to yours from all over the UK
  • Award Ceremony
  • Drinks Reception Sponsored by The CAA

The After Party Tickets

  • This will be at the Old Joint Stock Pub & Theatre, 4 Temple Row W, Birmingham B2 5NY from 7pm onwards in ‘The Mezzanine Balcony’ room
  • A food buffet will be available so please include any dietary requirements when purchasing your ticket
  • The ticket price includes some drinks, as part of a bar tab – guests may need to purchase additional drinks once the bar tab runs out

Amanda Frolich – Ice Breaker Session

Amanda is an award winning celebrity children’s entertainer and CEO of Amanda’s Action Club, the world’s most fun, physical development concept teaching preschool children how to be healthy and active from an early age.

Having spent 33 years working within the early years sector, Amanda was invited by the children’s activity association to become the Children’s First Champion in parliament, encouraging policy-makers to put children first at the heart of all decision-making. 

Her global animation TV series featuring Coach Amanda and the ACTIMATES is going to take the world by storm in 2024 and this Wonder Woman is certainly one to watch.


Event Podcast and Radiography by GROW Radio

Gary GrowRadio

Are you curious about the podcasting world? Have you ever wondered how to launch your own show or become a guest on one? Look no further! GROW Radio is thrilled to be exhibiting and streaming at CLUB HUB EVENT 2024, where we’ll be delving into the exciting realm of podcasting.

We would love for you to come and say hello, ask any questions you have about podcasting plus record a mini-interview or a 30 second advert that will be featured on GROW Radio for the next month!


Club Hub Event 2024 Workshops


There will be 12 workshops for you to choose from throughout the day. These will be on a first come first served basis but our speakers will be available throughout the day to reach out to.

Session 1 (11.00-11.35)

Sarah Gittens – Unlocking the secrets of retention: Strategies of sustaining success 

An insightful talk on the critical topic of retention, where we delve into the art and business of keeping individuals engaged, motivated and committed. Whether you are a business owner, manager to or teacher unlocking the secrets of sustainability is key to the successful growth of your schools and classes. It’s time to bid farewell to the revolving door of students and cultivate lasting connections for long term growth.

Diane Watson – The 7 Steps To Financial Fitness

In this workshop Diane Watson, a financial advisor for over 30 years, will delve into the core principles of financial fitness, breaking down the journey into seven actionable steps that anyone can implement to create a solid financial future.

Tim Freed – The 5 Systems That Will Unleash Serious Growth in Your Business

This workshop unveils five cutting-edge “no code” tech systems, including AI-driven tools, designed to automate and streamline your operations. 

Learn how to use AI to effortlessly automate customer support, generate engaging content, and analyse data to propel your business forward. No tech expertise? No problem. Tim will guide you through each step, ensuring you leave with actionable strategies and the confidence to leverage technology to grow your business. 

Join this session to discover how to unlock potential, save time, and give your business a powerful new edge — all with solutions that are as affordable as they are effective.

Tessa Hawes – Boss Your Morning® – success strategies to Boss Your Business

Tessa Hawes is the Founder, CEO and Mindset Mentor for MiniMe Mindfulness® and Boss Your Morning®️.  After a 23 year career in the City as a corporate financial adviser and 12 years as a business coach, mentoring 100s of people in the Network Marketing industry, he realised one thing, the secret to success in life and business comes down to the right mindset.

You can have the perfect marketing strategy, website, work ethic, qualifications and branding BUT unless you put the right system in place for your mind you will NOT become a successful entrepreneur.

Having launched her App Boss Your Morning® 10 years ago – she has helped 1000s of business owners turn their visions into their reality.

Tessa’s heart led leadership continued when creating award winning Franchise MiniMe Mindfulness® “Club Hub Franchise of the Year 2023” in 2020 – making an explosive entry into the Childrens Activity Provider space – and is now on a mission to equip children with positive mindfulness and mindset techniques to help them thrive.

In addition to sharing her secrets of success with other providers to help them flourish.   Club Hub members will learn Tessa’s top Boss Your Morning® Hacks and will receive 30 days FREE VIP Access to the Boss Your Morning® App to kickstart habits and hold you accountable to make personal and business growth and success a priority for 2024.

If you want to boost your business success, Boss Your Morning® could be the missing piece of the puzzle!

Session 2 (14.00-1435)

Jo Middleton – 5 Things I Wish I had Known Before Franchising My Business

If franchising your business could be something for the future this is the workshop you need to attend. Jo Middleton shares frankly some of the invaluable lessons she has learnt in this interactive workshop. You will leave with practical knowledge to help you build your business ready to franchise and to give you a massive head start on your journey.

Kate Paiano – Speaking about the unspoken: addressing systemic racism in the children’s activity sector and what to do next

This workshop will help children’s activity leaders understand what racism looks like beyond intentional hurtful words. We will explore how systemic racism shapes our society including the way we run our clubs and learn practical tips on how we can create safer, more welcoming and inclusive spaces for all children, their parents and the communities we work in.

Kristine Monaghan – Market Like A Pop Star, Build Your Personal Brand: Strategies for 2024 Success – 

Unlock your business potential with an award-winning expert! I’m Krissy Monaghan, a Children’s Activity Business Expert and three-time successful entrepreneur. Having built businesses from the ground up as a Franchisor, Master Franchisee, and as an Online Business Strategist, I’ve empowered over 1000 providers in the last 2 years within the Children’s Activity sector. Join me for a game-changing session on Market Like A Pop Star, Build Your Personal Brand. In the year of personal brand development, discover how to stand out, showcase your strengths, and leave a lasting impact. As we make 2024 your standout year, I’ll share insights to elevate your business persona. Don’t miss out – let’s make some noise together!

Debbie Gilbert – All Your Need To Know About Business Awards – The Golden Ticket To Business Success

In this workshop awards expert, Debbie Gilbert, will share why awards are the golden ticket to business success. You will learn where to find the best awards to enter for your business, how to get your entry noticed by the judges for all the right reasons and how to maximise the exposure business awards bring.

Session 3 (14.40-15.15)

Success hypnosis with Jenni Dunman

Trained by the world’s No1 Hypnotist Paul McKenna, join Jenni for an uplifting and motivating session to help train your mind for business success.

James McDonald – Conversations with the Sector: A live recorded panel discussion podcast episode, hosted by James McDonald from Morton Michel

A chance to sit down and talk with people from around the Childrens Activity sector to hear about their journeys and experience. What have they learned and how has that helped them improve what they do? What has changed over the course of their time in the sector and what do they see coming up in the future, and much more. These conversations are a great way to hear from people closely connected to the sector, take in a varied set of experiences and for our audience to ask questions of our guests.

Cerys Keneally – 3 Ways To Earn A More Reliable Income By Working With Schools Or Nurseries

Find out how children’s activity providers are adding a more predictable, profitable income stream to their businesses in 2024 by partnering with schools or nurseries.  You can even make your out-of-school classes more profitable (without being a slave to social media) by following these strategies!

Vicky Hayton Nurturing Inclusivity – A guide to supporting SEN children in your classes.

This workshop will provide a basic overview of SEN and will explain some of the jargon surrounding SEN. Built on best practice and experience, we will look at advice about how to support the ever increasing number of SEN children within your classes, as well as providing practical strategies which can be used effectively.

Vicky Hayton has had the pleasure of working with SEN children for almost a decade. She is full time SENCo at a large independent primary school in Cheshire and Regional Director of Fun Fest Franchising.

Keynote Speaker – Caprice Fox

Keynote Speaker: Club Hub Event 2024

Navigating Parenthood as a Black Queer Mother: Breaking Barriers and Building Equity

Caprice Fox is a Black, queer cisgender woman and her pronouns are she/her. She has been a primary school educator in Bristol for the past six years and for the past two years has worked for an organisation, Black Mothers Matter UK, as a group facilitator and content creator as well as delivering EDI sessions for various organisations including the NHS. 

She has set up a community hub called Beyond the Mix Families, a space for mixed heritage families to come together and connect, share and have fun. In addition to this, she is an associate for Representation Matters, delivering EDI workshops to schools and various NHS trusts across the South West. Alongside this, she runs a successful Instagram page and has worked with the likes of Tonies, M&S, Omio and the Positive Birth Company. She works passionately to support under-represented groups who do not see themselves in the classroom as well as supporting educators to have diverse and inclusive learning environments and ensuring they are being actively anti-racist in their practice!

Q&A Host Ruth Butler

Ruth has worked across both state and independent sectors, championing the essential role pastoral provisions take in ensuring the health and well-being of children and young people in schools. As a previous Deputy Head and Safeguarding lead, Ruth has a wealth of experience in addressing the impact of challenging environments and incidents in shaping young people’s lives. 

Ruth is a PSHE specialist and has built personalised spiralling curriculum programmes that are age-appropriate and delivered staff training in all aspects, including those focused on ITT and RSE delivery.

“The phrase ‘seeing is believing’ is important. It plays a huge factor in our societal norms and ideology. We shape our world around what we know andbelieve to be possible, and where it seems impossible, we try to film the gap, breach the void… seeing yourself in all aspects of life should be an impossibility that needs addressing.” 


Drinks Reception Sponsored by The CAA

The Children’s Activities Association is an industry-led, not-for-profit, with over 2000 members. We are the voice of the children’s activities sector and our mission is to raise standards and promote self-regulation throughout the industry.

We work with our members, who are all children’s activity providers, to ensure the safety and well-being of the children in their classes, while supporting the growth of their business. Providing a community that offers support and encourages industry-wide collaboration.

The CAA ‘badge’ of membership assures parents, schools, nurseries, and venues that the provider complies with the CAA benchmark of standards.

To find out more about membership, visit our website www.childrensactivitiesassociation.co.uk or contact Julia Clark on JClark@thechildrensactivitiesassociation.org

About the Club Hub Event 2024



Macdonald Burlington Hotel, Burlington Arcade, 126 New Street, Birmingham B2 4JQ.

Rail – The hotel is opposite Birmingham New Street Station. Birmingham Moor Street and Snow Hill stations are both less than a 10 minute walk away.

Road – the hotel is 3 miles from M6 J6 (A38(M)). Recommended parking is at Grand Central Car Park B5 4DQ (next to the hotel – 30 second walk from door to door). Promotional code PKBUR23  for £9.50 per 24 hours.

Please note that Birmingham city centre is a Clear Air Zone and charges may apply, you can check your vehicle here.


We recommend checking booking.com for the best available prices.

Our venue, the Macdonald Burlington Hotel is a beautiful 4 star hotel, located opposite New Street Station. The delegate room rate for Friday 10th and/or Saturday 11th May is:

  • 20 x Bedrooms on an allocation basis for 10th and 11th May 2024
  • £194.00 Bed and Breakfast Rate per room per night based on single occupancy
  • £209.00 Bed and Breakfast Rate per room per night based on double occupancy

All bedrooms are non transferable and non refundable at time of booking.

Full pre payment is required at time of booking

Any bedrooms not named will be automatically released on the 5.04.24

To book a bedroom please call 0121 643 9191 and quote CLUB100524

Other recommended hotels close to the venue are the Holiday Inn Express Birmingham – City Centre (10 mins walk to venue. £ mid range) and the easyHotel Birmingham City Centre (4 mins walk to venue. £ budget range). We do not have agreed rates for these hotels, but have experienced staying in them and they offer value for money and good locations.

Please get in touch if you have any questions about where to stay.

Dietary requirements 

Lunch will be buffet style and clearly labelled. If you have not advised us of any dietary requirements, or your requirements have changed, please email us as soon as possible.

Dress Code

Please wear your business uniform. For example what you would normally wear when teaching your classes or activities.


If you have any concerns regarding accessibility or have any specific requirements please get in touch as soon as possible.

Social media 

We’d love to see photos of you with your tickets during the lead up to the event. We will be giving our delegates shout outs on social media, please use #ClubHubEvent2024


A professional photographer will capture presentation photos and individual shots for you to keep. A videographer will also be filming throughout the day.

We look forward to seeing you, please email Emma [email protected] with any event/award enquiries.

Sold out!


May 11 2024


9:45 am - 6:00 pm

More Info

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Macdonald Burlington Hotel
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