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Our 2025 Club Hub Awards Judges
Saturday 10th of May 2025, Birmingham
Lorraine Allman
Lorraine is an eco-entrepreneur, 3 times published author and educator with over 20 years’ experience in business. She worked in the UK and internationally for over 12 years helping families and schools raise happy, resourceful, can-do children using her unique three E’s screen-free approach to play, and helped to plan, launch and contribute as a regular speaker to the ‘Excellence in Early Years’ international conference now in its 7th year of running.
Esther Roche
Esther Roche is a mum of five and the founder of Deroiste Natural Beauty, an award-winning inclusive skincare brand for problem skin. With over 20 years in dental-related fields, she also founded a leading dental nurse training centre. As host of “The Mum CEO Podcast” and a mentor, Esther balances motherhood, community leadership, and entrepreneurship, inspiring others with her resilience and dedication to helping people reach their potential.
Laura May Watkins
Laura May Watkins is a children’s activities coach with over 20 years of experience. She specialises in helping class leaders attract and keep more customers, creating lasting engagement and growth. With a passion for fostering fun and impactful learning environments, Laura empowers class leaders to build stronger connections with families and enhance the long-term success of their businesses.
Beccy Dickson
I’m Rebecca, a sustainability expert with a rich background in education. After several rewarding years working with children in various settings, I found my passion for inspiring others shifted towards promoting sustainable practices across various sectors.
I’m deeply committed to fostering a greener future and use my educational experience to drive meaningful change, inspiring others to embrace environmentally responsible practices along the way.
Samantha Dholakia
Samantha Dholakia is an international trainer and specialist in behaviour and emotional regulation, with nearly 20 years of experience in education. She works closely with teachers and parents, supporting positive behaviour management and emotional well-being in children. As the creator of The Behaviour Balance System™ and The Behaviour Bank™, Samantha has developed a holistic, inclusive, and research-backed approach that connects homes with educational and childcare settings.
Founder of SPD Training and Consultancy (formerly SPD Tuition and Coaching Ltd), Samantha is committed to driving innovation in education. SPD equips educators, carers, and families with the tools to foster positive behaviours and emotional well-being in children. Focused on transforming behaviour management, the organisation works to improve outcomes across all stages of development, beginning with the Early Years Foundation Stage (EYFS).
Jo Brianti
Jo is a school governor and data protection consultant, who understands the challenges in the children’s activity sector. Along with Annabel Kaye she leads KoffeeKlatch and has supported small businesses for over 15 years, offering:
- Contracts for child-centered businesses
- Easy-to-follow GDPR training online
- Video and group support
Our partnership with Club Hub brings affordable products and services to help children’s activity providers manage data confidently and compliantly.
Yaegan Gore
Yaegan is a Sport and Exercise Science graduate and dedicated advocate for youth engagement within sports and physical activity. Previously worked with the Youth Sport Trust for 4 years, highlighting the transformative benefits of physical activity for young people.
Current role at Sporting Equals, involves championing race equality and diversity within the sports industry, including the workforce and boardrooms. Yaegan is passionate about creating equal opportunities within diverse communities through sports. In addition to professional pursuits, he enjoys playing football and golf, further embodying the values of teamwork and community that sports promote.
Nicole Ratcliffe
Nicole Ratcliffe has been supporting families since 2017 to get a better night’s sleep for all. Since 2023, Nicole has made it her mission to change the way parents and anyone struggling with sleep is supported and educated in the workplace.
Breaking down the walls of stigma and laying foundations for a positive relationship with sleep, thus improving mental and physical health, productivity and retention with a focus on helping close the gender pay / career gap by supporting more women in the workplace to continue with their careers.
Matt Mason
Matt Mason is the founder of Army of Nannies, an online platform that helps families find nannies for full-time and part-time roles and NannySitting, too (our version of babysitting from nannies). Create a search and make matches in minutes.
We’re delighted to support the Club Hub Awards 2025. It’s an absolute honour to be part of a celebration that spotlights children’s activity providers. Good luck, everyone.
Jordan Tully
Hi, I’m Jordan Tully. Over the past 13 years, I’ve had the privilege of immersing myself in all things early years, where I’ve been fortunate to learn and grow along the way. Throughout my journey, I’ve had the opportunity to take on various roles, advancing to senior levels of group setting management. In these roles, I’ve worked diligently to uphold standards of quality and operational efficiency.
I take great pride in paying attention to the finer details and holding myself to high standards. Leading teams across different regions, I’ve had the chance to oversee operations for numerous nurseries, working alongside dedicated staff members. Together, we’ve cultivated environments that prioritise collaboration, innovation, and ongoing development.
Beyond my managerial responsibilities, as Operations Director, Toots Day Nursery Group OPCO, I have a deep-seated passion for contributing to the advancement of the early years sector. Whether it’s through sharing insights at conferences, facilitating seminars, or hosting webinars, I’m committed to giving back to the community that has given me so much. Recently, I’ve had the privilege of launching the ‘Exploring Early Years With Jordan Tully’ Podcast, where I aim to facilitate meaningful discussions on topics that are shaping our sector.